Resume — Marty Heraty

MARTY HERATY

Oversees art direction for Gloria Jean’s Coffees US as a lead graphic designer for 40+ stores as the brand expands foot point
Manages all graphic design efforts for print, digital, and product packaging for US stores and e-commerce
Designed the complete rebrand of US coffee packaging that included 13 different SKUs and limited-time offer products
Creates ongoing storyboard and art direction for seasonal product and lifestyle photos and video shoots
Works directly with 15+ franchise partners and operations managers to understand store needs to create marketing assets like menu boards, counter cards, coupons, and custom displays
Understands global company branding and compliance to apply this knowledge to the ongoing US artistic goals

Responsible for creating web, social, email marketing, and print content for ten clients in four different states
Collaborated with a team of designers to build quarterly pitch campaigns and art storyboards for various brand logos, landing pages, and email marketing
Worked directly with vendors to ensure all print items were sent to production in a timely manner
Created design with a strong sense of organization and detail to guarantee campaigns did not breach legal compliance for 15 different manufacturers

Responsible for creating content for web, social, email marketing, and print and assisted with art direction on photography for 4+ marketing campaigns each year
Created pitches for new clients to help establish or enhance brands through creative logos, landing pages and email marketing
Worked with a strong understanding of manufacture branding and compliance while maintaining a strong relationship with different account managers

Designed and executed web-ready digital content and campaigns to promote the Stevinson Automotive brand identity and corporate communications
Created digital marketing content such as display ads, google ads, social media posts, advertising is seen at the Pepsi Center, and more
Lead on photo/video shoots with different vehicles and create campaigns, commercials, web sliders, and much more with the content.

Created digital content for print and web for clients such as Grossinger Motors, Thomas Motors,
Cassi Tire, BMW PGA Championship while maintaining brand and legal compliance

While studying Visual Communications, I learned the essentials of graphic design, typography, print production, color theory, and web design
During my time at Loyola University, I was accepted into Loyola’s Rome Center where I studied Art history and Italian.

Essential skills in figure drawing, storyboarding, color theory, illustration, and fundamental aspects of design.